Meet the passionate travelers behind our guides
At baretoflow, we believe that travel should be authentic, enriching, and accessible. We're dedicated to helping travelers discover the true essence of Europe, from iconic landmarks to hidden local gems.
Founded in 2020 by a group of passionate travelers, baretoflow has grown into a trusted resource for those seeking to explore Europe's diverse cultures, cuisines, and landscapes.
Our team of experienced travelers and local experts work together to create comprehensive, honest, and practical guides that help you plan your perfect European adventure.
We seek out and share authentic travel experiences that go beyond typical tourist attractions.
Our guides include practical tips and honest advice to help you plan and enjoy your travels.
We promote responsible travel practices that respect local communities and the environment.
We showcase the rich diversity of European cultures, traditions, and perspectives.
Founder & CEO
With over 20 years of travel experience across 45 European countries, Emma founded baretoflow to share her passion for authentic travel experiences.
Content Director
A former travel journalist with a background in cultural studies, Sofia oversees our content strategy and ensures the quality of all our travel guides.
Head of Photography
An award-winning photographer specializing in landscapes and architecture, Thomas captures the beauty of European destinations for our guides.
Travel Researcher
With a PhD in European History, Amelia brings depth and context to our travel guides, uncovering hidden stories behind famous landmarks.
Culinary Expert
A chef turned food writer, Marco specializes in European cuisines and helps our readers discover authentic culinary experiences across the continent.